From Student Entrepreneur to CEO: The Inspiring Journey of Penn State Alumnus Greg Woodman
Greg Woodman’s entrepreneurial spirit and resilience have propelled him from a student-run business at Penn State to becoming the CEO of a successful local company in State College.
Penn State University is renowned for its network of accomplished alumni, and Greg Woodman is a shining example of the university’s impact on its graduates. Woodman, a Class of 1983 Penn State graduate, gained recognition within the Penn State community for his student-run business, Happy Valley Promotions, in the early 1980s. Today, he is the CEO of Affinity Connections, a thriving local business in State College. Woodman’s journey exemplifies the unique success that Penn State fosters and the resilience that emerges from the Happy Valley region.
A Student Entrepreneur Ahead of His Time
During his time at Penn State, Woodman’s focus was not solely on academics but also on his student-run business, Happy Valley Promotions. Producing and selling a variety of Penn State novelty items, Woodman collaborated with his classmates to create products based on what he was learning in his business classes. Although student entrepreneurship was not as celebrated back then, Woodman gained valuable hands-on experience that laid the foundation for his future success.
From Penn State Novelties to Affinity Connections
Woodman’s entrepreneurial experience at Penn State paved the way for his current role as CEO of Affinity Connections. This fundraising-driven organization connects customers with their passions, and Woodman collaborates with esteemed local organizations, including Penn State alumni groups, to raise awareness and funds. Woodman’s history of selling merchandise to alumni helped shape his current business model, focusing on providing for and connecting with the Penn State community.
Teaching Entrepreneurial Leadership
In addition to his role at Affinity Connections, Woodman teaches Engineering 310: Entrepreneurial Leadership at Penn State’s University Park campus. The course, open to students from all majors, focuses on enhancing leadership skills and understanding the mechanics of entrepreneurship. Woodman considers himself a consultant and guide to his students, helping them discover their values and navigate their entrepreneurial journeys.
A Life-Changing Experience
Woodman’s story takes a dramatic turn when he suffered a heart attack while running a half-marathon. Fortunately, a group of nurses also participating in the race saved his life. This life-altering event has reshaped Woodman’s perspective, making him more grateful and conscious of the finite nature of time. Working with the nurses who saved him, Woodman is now dedicated to raising awareness about cardiac health and promoting proper CPR and cardiac knowledge through a non-profit organization.
Conclusion: Greg Woodman’s journey from a student entrepreneur at Penn State to the CEO of Affinity Connections showcases the unique opportunities and resilience that define the Penn State experience. His entrepreneurial spirit, dedication to the Penn State community, and ability to overcome adversity make him an inspiring role model for current and future Nittany Lions. Woodman’s story serves as a reminder of the impact that Penn State has on its students and the potential for success that lies within the Happy Valley region.